RockMelt
RockMelt, a new social media browser, needed a new website to go along with their first official release. Working with DesignMap, I lead the creative team to quickly realize a new site that showcases the awesome functionality RockMelt has to offer and lets you easily download the browser.
Beyond Diet
The folks at The Diet Solution contacted me to help them launch their new website Beyond Diet, a social networking site to help motivate and educate the diet participants. They wanted a website that felt fun, fresh, approachable and easy to navigate and use. The site features a user profile page, a streaming feed of content on the homepage, a recipe section where users can submit and search for healthy meals, a question and answer forum as well as a robust journal where users can keep track of their daily food intake and exercise.
Insulin Forward
Insulin Forward, a new diabetes management program sponsored by Medtronic, needed to have a website that felt as personal as the experience of living with diabetes. The idea was to allow users to view stories and experiences from other people with diabetes to find out what kind of diabetes treatment plan would be right for their lifestyle and to find diabetes management classes for free in their area.
Tiffany
While at Moment Design, I was the lead visual designer for the new engagement section on Tiffany.com. The client wanted a clean and beautiful browsing experience where users could either filter by specific ring characteristics or easily page through all the designs. The filter allows users to quickly narrow down the style of ring they’re looking for and then go to a detail page where they can easily get more information. The simple yet concise interface allows users to focus on the intricate details of each pristine ring.
Gucci Loves NY
Gearing up for the opening of their new flagship store on 5th Avenue, Gucci wanted to launch a viral campaign that would get the anticipation going. With Moment Design, I helped them create a microsite that focused on a contest to win a limited edition Gucci bag. Users submitted images of themselves wearing their favorite Gucci gear at their favorite place in New York. The contest became a big hit and the site stayed live for many months after the contest ended due to continued large amounts of traffic.
Disney’s Mobile Magic Website
Disney and Verizon teamed up to create Mobile Magic and needed a website to support the mobile app that combined both their distinctly different brands. Working with Moment Design, I designed a site to strike the right balance between the magic of Disney and the strong red that symbolizes Verizon. Both clients felt well represented and the users felt informed and educated about the new mobile app.
ESPN’s 30 for 30
ESPN’s site 30for30.espn.com needed a look that translated their ad campaign that featured a red event ticket to the web. Working with Moment, I created a site using classic, vintage type treatments and elements taken from the red ticket design.
Daily Candy
This pitch project for Daily Candy was a quick, fun exercise in translating a great brand into a lush, content heavy site. In a few days I architected the existing content on the site and extended their trademark watercolor illustration style across the interface of the design for a fun, friendly and fresh look.